Issue 11: Updated guidance on the Job Retention Scheme
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Covid-19: support for businesses – updated 9 April 2020
Government webinar on how to tackle event postponement
A 45-minute webinar on how businesses can maintain relationships, generate new business and ensure visibility in the face of cancelled conferences, exhibitions and trade shows is taking place on Thursday, April 16, from 10.30am.
The Department for International Trade in the East of England has partnered with 12th Man Solutions Ltd to offer practical guidance on how to utilise digital marketing, lead generation and the resources from your event organiser to add value to your audience and prepare for a greater presence at the re-scheduled event.
Topics covered
- Planning and executing an event-specific social media campaign
- Using the event organiser’s collateral and digital marketing methods
- Identifying and starting conversations with prospects using LinkedIn
- Maximising event PR opportunities with trade publications
- Perfecting your proposition and preparing your exhibition stand
- April 14, 11am-noon: Alternative Business Models Using Digital
- April 15, 9.30-10.35am: Get Your Business Visible On Google
- April 15, 10.45-11.45am: Get Started with Analytics
- April 16, 10-11am: Adapting Your Business During the COVID-19 Crisis.
Business Support Helpline 0300 456 3565
FREE ACAS Webinar ‘Coronavirus – an advisory webinar for employers’. Find out more
Read here for the latest public information and public health advice about COVID-19
Read Mayor James Palmer’s business blog here
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