Government webinar on how to tackle event postponement
A 45-minute webinar on how businesses can maintain relationships, generate new business and ensure visibility in the face of cancelled conferences, exhibitions and trade shows is taking place on Thursday, April 16, from 10.30am.
The Department for International Trade in the East of England has partnered with 12th Man Solutions Ltd to offer practical guidance on how to utilise digital marketing, lead generation and the resources from your event organiser to add value to your audience and prepare for a greater presence at the re-scheduled event.
Planning and executing an event-specific social media campaign
Using the event organiser’s collateral and digital marketing methods
Identifying and starting conversations with prospects using LinkedIn
Maximising event PR opportunities with trade publications
Perfecting your proposition and preparing your exhibition stand
Business Secretary’s letters to retail and manufacturing businesses
Secretary of State for Business, Energy and Industrial Strategy, Alok Sharma, has written to those in the retail and manufacturing sector, thanking those who are working during the coronavirus pandemic.